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Franchise and Partnership

Kingfisher plc is an international home improvement company with over 1,9001 stores in eight countries across Europe.

We operate under retail banners including B&Q, Castorama, Brico Dépôt, Screwfix, TradePoint and Koçtaş, supported by a team of over 78,0001,2 colleagues.

We offer home improvement products and services to consumers and trade professionals who shop in our stores and via our e-commerce channels.

Kingfisher in numbers

£12,980m

Total sales

£749m

Retail profit

78,0001,2

Colleagues

8

Countries

19001

Stores

6m

Customers per week

1 Turkey joint venture included 
2 Total, not full-time equivalent

What is Kingfisher Partnerships?

An opportunity to partner with us to grow your business. With a Kingfisher partnership, you can offer your customers our award winning Own Exclusive Branded products or our distinct retail brands. We collaborate with partners to understand market opportunities and needs. We have an exciting product development pipeline, built around customer needs and global sourcing capability. 

You will be working alongside a market-leading Home Improvement group, with teams of cross-channel experts to deliver success.

  • A strong portfolio of Owned Exclusive Brands, developed for both home improvement and trade customers
  • Access to complete ranges and individual products including special buys and bespoke range
  • Continuous access to our ever-expanding selection of newly developed product ranges
  • Competitive cost prices across all ranges and offered with attractive MOQ’s
  • Product supply chain and distribution
  • Brand activation
  • Integrated, multichannel retail and customer solutions including retail format development, digital and e-commerce support
  • Content, and marketing communications support
Franchise and Partnership Image
We design products in-house

In-house product design capability means we can really focus on innovation, quality and developing products that offer a complete solutions for customers.

Sustainable Products 

Sustainability is an increasingly important part of all organisations’ operations. When partnering with us, you can be assured of our commitment to being a responsible business.

Award Winning products

It’s not just customers who love our exclusive branded products. Kingfisher's exclusive product designs are award winning.

Market leading support

From complete ranges and sourcing capability to digital content.
Our exclusive products have extensive cross-channel support to help you succeed

Our Own Exclusive Brands portfolio showcases our expertise  in home improvement.

These brands are designed around customer needs and feature exclusive and innovative products and ranges. Created by our in-house design team or in collaboration with our suppliers, we use our expert knowledge and scale to create the best solutions for our customers.


This page clicks through to the Own Exclusive Brands landing page with brand overview, individual brand highlights and product development.

GEOM
Fortia
Swril
Volden
Blooma
GoodHome
LAP
Turbo
Bodner
Fortress trade
Flomasta
Iriya
Brands product
Titan
Brands product
Brenner
Dianthus verve
Evalux
Evalux
Brands product
Klikstrom
Moretti
Evalux
Smith & Locke
Jacobsen
Magnusson
Erbauer
Dial
Site
Verve
Cooke and lewis
Nyasa
Brands product
No Nonsense
Magnusson
Mac
Erbaer drillbits
Visby flooring
Visby flooring
Visby flooring

Category and Range Offer

Our Own Exclusive Brands products cover all aspects of home improvement. We offer whatever you need to enhance your product assortment (including our award winning kitchen sink!)

Garden & Outdoors

Garden & Outdoors

Stunning outdoor furniture, garden maintenance and outdoor living products.
Tools & Technical

Tools & Technical

Extensive ranges of Power tools, hand tools as well as electrical plumbing heating and cooling.
Decoration and Interiors

Decoration and Interiors

Stylish products for interior finishing and decoration.
Projects & showrooms 

Projects & showrooms 

Kitchen, bathroom, bedroom and storage ranges.

Ways to work with us

A market leading retail brand franchise

A market leading retail brand franchise

A franchise of our market-leading retail brands gives you the opportunity to launch and grow in a new market. Our distinct retail brands include B&Q, Castorama, Brico-Depot and more. Get in touch to find out how we can grow together. 

Access to our Own Exclusive Brands

Access to our Own Exclusive Brands

Launch our Own Exclusive Brands in your market via a wholesale agreement with us. A great way to create range extension and differentiation through our innovative and exclusive products, only available in partnership with Kingfisher. 

FAQs

There are some basic criteria partners need to meet in order to work with us but please do register your interest so that we can discuss ways of working together.  

Catalogues are shared with confirmed partners once the basic criteria for partnership are established. 

This will be dependant on the commercial terms negotiated and is not standard. We try to maintain healthy distinction in markets and where exclusivity would support this, it can certainly be discussed. 

Yes, we provide brand activation, digital, marketing and merchandising support. 

We have many options available to partners to support commercialising the offer. Please get in touch to discuss specific requirements.