Our strategic progress

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Accelerate e-commerce through speed and choice

We plan to accelerate our e-commerce sales, with the ambition of reaching 25% e-commerce sales penetration. We will do this by building on our progress over the last three years to further enhance speed, choice and convenience for our customers, supported by our e-commerce marketplace and data-led propositions. Furthermore, as we facilitate the development of more customer-centric digital tools and services, this will drive the growth of our digitally-enabled sales*.

Read more in our full year results announcement

 Accelerate e-commerce through speed and choice proof points


orders picked from stores


B&Q marketplace participation in February 2023


digitally enabled sales


online NPS vs FY19/20

Figures from full year results ended 31 January 2023

Discover other areas of our strategic progress