Company videos & broadcast interviews
Ian Cheshire on Kingfisher’s work with WWF. April 2011
01:25
This is one of three video messages from Ian Cheshire, Kingfisher Chief Executive, for WWF’s ‘talking transformations’ series – as part of WWF’s 50th anniversary and preparations for Rio 2012.
'This series illustrates a turning point with corporate leaders really starting to understand the need to transform business in order to be successful in the face of escalating natural resources constraints. Ian Cheshire's comments around re-imagining business futures are driving the corporate sustainability agenda forward.’
Dax Lovegrove, WWF Head of Business and Industry
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